With the growth in the number of nonprofit organizations, the need to strengthen the skills of nonprofit practitioners has never been greater. This course is designed to provide a thorough foundation to respond to the complex challenges and opportunities facing nonprofits. In addition to gaining a foundation, you will learn how to think strategically and leverage the limited resources you have for the future needs of your organization.

• Discuss the existing and emerging leadership roles within nonprofits
• Compare and contrast the concepts of leadership and management
• Explore the role of the executive director/CEO and compare and contrast with the roles of the board of directors/trustees, board chair and executive committee
• Compare and contrast leadership in the voluntary sector to leadership in the public or private arenas
• Explore whether leadership is an innate or learned quality
• Explore one's propensity for assuming leadership assessment, reflection and action
• Discuss the use of a "mentor" or a "coach" throughout one's leadership journey

• Explain the purpose and structure of nonprofit boards and their relationship(s) to the agency
• Discuss strategies for creating effective boards and for recruiting members to the board of directors
• Explain techniques for the establishment of board committees and discuss the recruitment of voluntary leaders to serve on committees
• Learn about issues related to governing board member retention and methods for recognition and evaluation
• Discuss the evolution of the board/executive director relationship
• Explore the role of the executive director relative to the role of the governing board
• Discover strategies for determining staff support needs for boards and their committees and the importance of fostering board/volunteer/staff relationships

• Learn about IRS rule changes and how to keep the tax-exempt status
• Understand why corporate governance must include stronger ethical standards
• See how ethical lapses bring State Attorney General lawsuits
• Learn how to protect the good name of the nonprofit
• Discover ethical ways to use the nonprofit assets to accomplish the mission
• Learn about officers' and directors' personal liabilities and ethical standards

• Learn the three keys to strategic success
• See how planning can improve morale, impact attitudes, and strengthen your relationship with your colleagues
• Clarify and communicate your organization's culture, mission, and goals
• Learn the key elements of effective strategic and operating plans
• Learn how to integrate your strategic plan, operating plan, and budget
• Create a clear, understandable series of measures that will keep your plans on track

• Learn the basics of accounting
• Understand how to prepare and read financial statements
• Explore controls and security
• Evaluate the key information on balance sheets
• Master the budget process and develop your business acumen

• Learn FASB and GAAP practices
• Develop realistic financial goals
• Discover ways to monitor and control the budget
• Explore key concepts through illustrative cases

• Develop personnel and compensation policies
• Learn key employment laws that impact your organization
• Discover proven techniques in recruitment and selection
• Learn how to motivate employees and volunteers in non-monetary ways
• Apply managerial skills and explore issues of style
• Review health and safety issues

• Create a marketing orientation
• Learn to develop a marketing plan and objectives
• Explore PR, advertising, promotions and online communications

• Understand the culture of philanthropy
• Identify your fund-raising needs, establish goals and a fundraising plan
• Learn the basics of the annual campaign
• Brainstorm special events fund-raising ideas
• Explore direct and select mail fund-raising

• Discover the key to success in capital and endowment campaigns
• Learn the value of major gift initiatives
• Review charitable gift planning
• Evaluate your organization’s development function

• Dr. Michael Gaylor is a senior executive with over 30 years of experience in the management of nonprofit organizations. He has served as Executive Director of All Faiths Receiving Home and helped that organization grow to become one of our nation's most respected social service organizations. He has also served as Director, Office of Institutional Advancement and as President of Menaul School, a private, college preparatory school founded in 1881. Currently, Dr. Gaylor serves as the Senior Director of Leadership for the Greater Albuquerque Chamber of Commerce.



• Ms. Sophie Martin, MBA, is the president of the New Mexico Advertising Federation and Albuquerque Managing Director of the National Dance Institute of New Mexico. Sophie has placed media for the Georgia O'Keefe Museum, UNM Anderson School of Management, Los Angeles Opera, Santa Fe Art Institute, Popejoy Hall, and The College of Santa Fe. She has been named twice to the New Mexico Business Weekly's "40 Under Forty" list is a founding blogger of DukeCityFix.com, named a Top 10 community blog in the U.S. by PlaceBlogger.com.



• Dr. Leslie Oakes, is an Associate Professor of Accounting at the Anderson School of Management. She is doing research on the social role of accounting, accounting for nonprofit organizations and the history of accounting. She has consulted and taught courses on performance evaluation, cost-benefit analysis, and economic measurement issues and is on the editorial review boards of two journals, Critical Perspectives on Accounting and The Accounting Forum.



• Ms. Wendy Shannon, SPHR has over 20 years of experience in the management and human resources fields and is the owner of Human Resources Works, LLC, a consulting company that specializes in all areas of human resources and management training. She has extensive experience dealing with hospitals, banks, call centers and high-tech companies. She has facilitated the SHRM Learning System for five years and has served as a consultant to more than 25 clients specializing in compensation, training, and performance management.



• Ms. Lynn Trojahn has a bachelor's degree in International Relations from Colgate University and a master's degree in International Management from the American Graduate School of International Management. Lynn has been in the fundraising field for 21 years in the Bay Area and now Albuquerque, her hometown.
  Lynn was at Bosque School as Director of Advancement in charge of fundraising and public affairs for almost 6 years before starting as Vice President of Advancement at Accion New Mexico. In her time at Bosque School, over $12 million was raised. Over the last 8 months at ACCION, $1,250,000 has been generated for endowment and operating programs to forward the exceptional microlending work of ACCION throughout 144 communities in New Mexico.



• Dr. Bruce Winchell is a Director for Technology Ventures Corporation, a 501(c)(3) nonprofit corporation. His corporate law practice includes forming many 501(c)(3) nonprofit companies for small private groups and for large companies. He formed Technology Ventures Corporation. He has served as corporate secretary for many nonprofit companies and as their corporate counsel. He has taught many corporate and business law topics for several law schools and MBA programs.